User Acquisition Specialist for Latin America Market

User Acquisition Specialist for Latin America Market
Empresa:


Puestos Vacantes:
1

Jornada Laboral:
Indiferente

User Acquisition Specialist for Latin America Market

Detalles de la oferta

Position of User Acquisition Specialist in Digital Marketing requires:

- Strong knowledge of Google Ads (Display) and/or Facebook Ads
- Understanding Latin America e-commerce market
- Using both Portuguese/Spanish and English language
- 100% remote job and flexible work hours.Responsibilities:

About AliRadar:

AliRadar is an online service that helps users find the best products and make the best purchases on the Internet. We are developing a mobile application (iOS and Android), browser extension, and website http://aliradar.com so that users can:

- check product price history
-find out the reliability of the seller
-find real discounts, lowest prices, and more.

Over 3 years of development, we are close to the top "e-commerce assistants in b2c". At present, the online service is used by more than 1 million users around the world, and their number is constantly growing.

Why Latin America?

Our analytics shows a 30% increase in AliRadar users in Latin America during the 2020 year. Countries of interest are Chile, Brazil, Mexico and Peru. That is why we decided to look for a specialist with the specific knowledge of users' behavioral patterns in the region.


Responsibilities:

- Worldwide user acquisition (Portuguese and Spanish speaking regions).
Driving the company's growth by acquiring new users through ROI based user acquisition strategies;
- Supervising and managing targeted advertising campaigns on Google Ads (Display) and Facebook Ads;
- Testing new audience targeting to grow product’s users number;
- Sourcing and evaluating new user acquisition channels to diversify sources of traffic;
- Analyzing results to identify optimization opportunities to increase return on ad spend (ROI), CPA, CPI.


Musts:

- Proven experience as a digital marketing specialist/user acquisition specialist managing, growing and optimizing Google Ads and/or Facebook Ads campaigns;
- Native Portuguese or Spanish speaker. You will create and test new ads on specific geographical audiences.
- Good enough English to communicate with the team (Intermediate level at least);
- Experience with Google Analytics, Facebook Analytics;
- Excellent Excel skills.


Pluses but not musts:

- Experience with mobile traffic, trackers and analytics (i.e. Appsflyer, Adjust);
- Experience with other types of traffic channels: PPC, CPA ad networks, DSPs;
- Experience with ads automation services and automated rules;
- Analytical skills – you can analyze data, generating meaningful insights and recommendations;
- Fluent English;
- Fluent Portuguese or Spanish as a second language respectively;
- Experience with Social Media Marketing.


Nivel Jerárquico: Empleado


Horario: Indiferente


Área:

Requisitos


Conocimientos:

  • Marketing directo


Idiomas:

  • Inglés
  • Portugués


Estudio Mínimo Necesario: Grado Terciario Completo

Áreas de estudio:

  • Marketing Digital / Online
  • Marketing / Mercadotecnia


Edad: Desde 21 Hasta 45 Años

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