About the client: Our client, based in the USA, is running a digital marketing agency and is looking for an experienced digital marketing manager to drive our digital marketing initiatives to the next level.
About the role: We are seeking a passionate Digital Marketing Manager. In this role you will be responsible for developing, implementing, and managing digital marketing campaigns that promote our client's company and its products/services, and will stay ahead of industry trends to ensure our digital footprint remains competitive. You will be a crucial part of enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers. The ideal candidate is a creative thinker with strong analytical skills and a passion for digital marketing trends and technologies.
What you'll be doing: Update and maintain the website's SEO using WordPress. Develop and execute digital marketing campaigns across various channels, including website updates, SEO optimization, blog post writing, social media management, and email marketing. Create compelling ads on platforms such as Meta and Google to reach target audiences effectively. Create and manage effective email campaigns using outreach tools such as Mailchimp etc. Generate engaging content for social media platforms and websites, including video and photo content sourced from service providers. Analyze campaign performance and provide ROI reports to track success and optimize future campaigns. Stay up-to-date with industry trends and best practices in digital marketing to continuously improve strategies and tactics. Who are we looking for? Proven experience and basic understanding of WordPress Proven experience in digital marketing, preferably within the food and beverage or tourism industry. Proficiency in website management, SEO, content creation, email campaignsand social media marketing. Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent written and verbal communication skills, with fluency in English. Creative thinker with the ability to push brands into the luxury market. Experience with video editing and Canva design is a plus. Fluent in English is a must. Position : Digital Marketing Specialist
Remote Status : Fully Remote
Preferred Location : Global
Working Hours : 9 am to 6 pm AEST
Holidays: Australian Local Holidays
Salary : USD 1400 to AUD 2000 per month
Internal Job ID : 0206