Marketing Manager

Marketing ManagerTake your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences. In this role, you will define, plan and ensure implementation of product marketing strategies for our Electrification Business, meeting business targets and aligning with global product strategy. You will oversee all sales and marketing activities and events to drive sales and increase market share.
Your responsibilitiesDeveloping and executing the annual marketing plan with Electrification Business leaders, focusing on business development.Coordinating market studies with the Product Marketing and Sales team, defining appropriate forecasts andbusiness, marketing and communication plans.Develop Business Intelligence and Pricing initiatives.Regular reviews of marketing activities and implementation of improvement plans to achieve business targets.Evaluating and disseminating customer research, market conditions and studies of competitors.Delivering product information, providing training (technical and sales) for the sales team, and driving sales efficiency.Working with HR management to ensure that the communication team is properly organized, staffed, skilled and directed.Your backgroundBachelor´s Degree in Electrical, Electronic Engineering or related.Five years of experience working in similar position.Experience working with marketing for Electrification products (Electrification products and solutions for connection, protection, control and measurement in electrical systems for different industrial, commercial,residential, infrastructure and energy segments).Desirable knowledge in Digital Marketing and eCommerce. Demonstrated experience in development and implementation of marketing and sales strategy.More about usWe look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website www.abb.com.Work model: hybrid #LI-hybrid

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